About The Eye
A friend of mine asked me that recently. She was just starting a new blog and wanted it to look professional. She didn’t need world class graphics and she didn’t have the budget to hire a design firm. She just wanted a simple and solid design.
Good design is half art and half science. And this site is about both. If you have ever created a website or any other user interface you know how easy it is to make bad UI, but you might not know why. You can tell that something is better, but you can’t tell what makes it better. You just need to develop your eye.
Developing your eye for design is about fundamentals. When professional designers go to school they study aesthetics, architecture, typography, and other aspects of what makes something pleasing to look at. They learn the fundamentals. Technology will always change, but design fundamentals last.
How much does it cost?
Everything on this site is free. We aren’t trying to sell you something or representing a larger company. We promise this isn’t part of a viral marketing campaign. So relax, check out the , and learn how to make your work look a whole lot better.
Who makes this site
This site was envisioned, designed, and implemented by Zack Grossbart with a lot of support, critiques, and help from my friends and family.
Get The Eye is on break
Write for us
Is there an article you want to see here? Want a chance to get your name out and help people at the same time? Write for us. We’re always looking for new articles and great ideas. It’s OK if you don’t want to write a whole article, just let me know about your idea. Leave me a comment or send me an email at email@example.com
We always like hearing from readers. If you have something to say and don’t want to post a comment feel free to send us an email at firstname.lastname@example.org.
More technical details
The graphics were created with a combination of Adobe Suite, GIMP, and Scribus, but most of it starts in my sketch book. The main logo is Scala Sans. Most of the article headers (including the one on this page) are in Scala Sans or Georgia.