Most of the Internet is text. So is almost every software user interface ever invented. We communicate with each other with text. Choosing the right font for your text is way too big a subject for this article so we’ll focus on just a small part of the larger subject.
Each fonts has a nature and when that nature doesn’t match the content you have disharmony. And you don’t have to be a professional to see it. Does this title look very professional in Conglomerfont.
Does this one look in Mesquite Std.?
Picking the right font means finding something that suits your content. Let’s look at another example. Will this Megalopolis Extra help your products look light weight?
One of the best font resources in the world is Wikipedia. They have articles on most of the major fonts which tell you what they are for and how they were invented. They can stop you from using a font from the 17th century to talk about your cool new product.